Apple is not so simple...

Publishing to Apple for iBooks is not so easy.  You need to mail in a GST form to Apple that they file to say its okay to collect on your behalf.  Then you need to go and buy a Mac (if you don't have one already) to run two "free" software called "iBook Publisher" and "iTunes Producer."  The first lets you make an iBook format book.  The second lets you package it for iTunes.  At least this is what I've read on the surface.  I intend to borrow a Mac to try this out.  It is unfortunate I can't just upload a cover page and content.  But then, Apple still uses WebObjects for all their stuff.  Wow.  That attempt at a stateful web technology really should have died ten years ago.